We’ve heard from business owners saying that by June 1 of this year, they’ve topped their total sales from ALL of 2012. We’ve also heard from business owners saying by June 1, they’ve done NOWHERE near what they did by this time in 2012.
Surprisingly, it does not seem to be determined by geography all that much. Some of the businesses that are doing really well are in some of the most economically depressed regions of the US, including Michigan, which still has unbearably high unemployment rates. Some of the businesses that are struggling are in regions that are experiencing growth in general, such as Texas.
Are you going BIG in your efforts to connect with your existing customers and in your efforts to attract new customers?
If you are doing the same things that you have been doing – WHY?
If you do not like the results, it is time to do something differently.
Here at the National Network of Embroidery Professionals (NNEP), we help members brainstorm ways to do things differently that are within your budget, within your time frame, within your abilities. There are many, many ways to make your business attractive to your customers and community.